The End

I have now completed my AS Media coursework, of creating a professional and conventional music magazine. I hope you have enjoyed the progression and evolution of my ideas and designs as I have created my final product. I hope to see you next time for the creation of my music video! But for now goodbye.

Evaluation

Matty Marshall Evaluation Presentation from mattymarshall282

Evaluation Introduction

Now that I have completed the final cut for my magazine I have been given the task to create an evaluation for the project. The evaluation consists of 7 questions about how I went about the project, here are the 7 questions:

1. In what way does your media product use, develop or challenge forms and conventions of real media products?
2. How does your media product represent particular social groups?
3. What kind of media institutions might distribute your media product?
4. Who are the main audience for your media product?
5. How do you attract/Address your audience?
6. What have you learnt about the technologies from the process of constructing this product?
7. Looking back at the preliminary task, what do you feel like you have learnt in the progression from it to the final product?

I will have to work out how I am going to answer each question in an interesting yet detailed way. My idea is to present it in the form of a Power Point Presentation, this allows me to use multimedia files, colouring and effects to make my answers interesting to view. I will get back to you with my completed presentation when finished. 

Double Page Spread Final Cut

This is the final cut of my double page spread. I have made many changes from my rough cut as I was given many negatives and a very short amount of positives. I have changed the whole left side of the page, using one of the photos from my third photo shoot. The photo is set in a mausoleum which reinforces the style I am going for, 'devil of darkness'. It is also a mysterious out of the ordinary place so it will be eye catching to the audience, who will want to find out more about what the artists are doing they're and their bizarre personality. I then added text to go on top of the image to give an insight into the article and the whats going on in the photo. For the article I changed the header so it wasn't separate from the text. I think this helps it to read more fluently and link in better with the story. I added a quote from the article into the middle of the page, separating the text. This automatically catches the eye of the reader as it stands out in the green font from my house style, it then draws the reader into the whole article as the quote is alarming and left hanging. I have continued the colour scheme throughout the article to keep it personalized to the artist, showing them off which is conventional of hip hop.

Contents Page Final Cut

This is the contents page from my final cut. Again I have kept features from my contents page rough cut and made improvements that were suggested in my feedback and that of my own ideas. I have kept the same header to the contents page as this was mentioned a few times in my positive feedback. I also kept the left panel in which I had positioned the page numbers and descriptions for all the articles in the magazine. Another feature I kept was the reviews section at the bottom of the left panel. I think this adds variation from the standard page numbering above and helps it to stand out. For the editorial section under road crew I have minimised it so only the important names are showing. I agreed with my feedback that it took up too much space and wasn't very interesting to read. I have left most of the page blank to allow an image dominated style, which is conventional of rap magazines. I have used the photo that was originally on my front cover, keeping the same effect of the artists head over the header. I have also made it appear that he is slightly stood behind the left panel which creates an interesting 3D effect. I kept the background white to allow the colour scheme of the image to be the same of the contents page colour scheme. This keeps the house style consistent and looks appealing to the reader. Finally I have changed the fonts and language to fit that of the hip hop genre. This keeps the magazine conventional and directly targets my audience. 

Front Cover Final Cut

This is the final cut of my front cover for my magazine. As you can see I have kept some features the same as my first draft, but many features have changed due to audience, peer and teacher feedback. I have kept the top banner and bottom banner the same due to the positive comments I received about them, they are also conventional of a music magazine. Another feature I have kept the same is the information about the main article inside. Again I kept this because of the good feedback I received about it, I also kept it because I like the fact it gives away the style of the artist through colouring and the font type. I have kept the same photo that I decided to use in my rap front cover rough cut as it looked conventional of the genre due to the mise en scene of the models. I liked the setting because it gives mystery to the artists and article because of the dark cave background behind them. I then added in some of the features that I created for my rap rough cut. This makes the overall design look like a hip hop magazine, especially with the new font 'Coluna'. Finally I changed the language used in the text. This helps to attract the target audience as they will instantly recognise it as a hip hop magazine. Furthermore, using this distinct slang targets the audience through synthetic personalisation by using shared deictic knowledge they can use for diversion and personal identity. 

Improving My Article...

I have finished extending my double page spread article to fit the conventions of a professional music magazine. After looking at examples of already established designs and reading back through my research, I decided I could extend it by adding more to my interview. As I had already covered more serious topics such as the music and the description of the artists, I thought I would talk about more fun topics. I went into talk about the lives of the artists, their interests and what they get up to. This is interesting for the audience to read and offers them a chance to relate to the artist.